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Free Resources

The most powerful trick to increase footfall

For some of you this will sound terribly obvious – but I can tell you, what I’m about to explain here is one of the most common mistakes local store owners nowadays are making. Note: If you’re happy with what you’re about to read, I’d like to invite you to subscribe to my YouTube channel…
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Promoting your high street shop everywhere on the net is a big error

Many shopkeepers I talk with worry over the fact that they don’t have an online shop (or a good-enough-online shop) and are scared to lose customers to e-commerce. Therefore they promote their physical business EVERYWHERE on the internet, hoping this will lead people who are searching online to their brick-and-mortar businesses. You are targeting everybody…
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7 fatal mistakes that local shops are still making in 2023

Today I want to share with you 7 common mistakes that local store owners are still sadly making in 2023.  We’re all well aware that society, business and customer behaviour is changing faster than ever before – especially since the pandemic. I still see local shopkeepers making the same mistakes as before though – pushing…
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